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The Problem with Bank Brand Loyalty is Also the Solution.
Feb 26, 2022

The Problem with Bank Brand Loyalty is Also the Solution.

  Since the very beginning of community banking, these home-grown institutions have enjoyed a d...

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The Ducks are There. Take the Shot.
Feb 21, 2022

The Ducks are There. Take the Shot.

Ad agency folks are famous for their metaphors. When we came up with a campaign idea, for instance,...

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Why we all need a Wall of Failures.
Feb 10, 2022

Why we all need a Wall of Failures.

 Photo courtesy of PR Week Magazine I’m somewhat ashamed to say this, since I’m suc...

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The Fossil Fuel Industry.  A Good Bet for Banks?
Feb 04, 2022

The Fossil Fuel Industry. A Good Bet for Banks?

Back in the first week of January, President Biden picked Sarah Bloom Raskin to be the Federal Reser...

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  • RSS feed for SubBlog Bank Marketing (3)

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  • The Great Wealth Transfer: A $34 Trillion Opportunity for Community Banks
  • Boost engagement with our holiday observances
  • How to maintain a memorable brand.  And what can happen when you don't.
  • Don't throw the AI-generated baby out with the proverbial bathwater
  • The CFO's dilemma: A make-believe (sort of) scenario
  • 3 ways bank marketers can do more with less
  • FDIC's Part 328: what it means for community banks
  • It’s nothing personal. Or, is it?
  • GEO wants to know. What's your intent?
  • Honoring the Americans community banks bank on

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