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Hey banker, are you considering the “Z” factor?
Jun 26, 2023

Hey banker, are you considering the “Z” factor?

By that I mean Gen Z. Who are the Gen Z’ers? They’re the individuals born between 1997-2...

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Harnessing the power of social media to build customer loyalty
Jun 12, 2023

Harnessing the power of social media to build customer loyalty

We all know how social media has transformed the way we live, shop for products and services, make p...

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Banks have money to spend on tech. Great. Now what?
May 26, 2023

Banks have money to spend on tech. Great. Now what?

I just read in The Financial Times article, “Community banks fatten tech budgets to enhance CX...

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Did a robot write this? Can you even tell?
May 19, 2023

Did a robot write this? Can you even tell?

Hello.  If this blog was written by an AI-powered writing assistant instead of a real human bei...

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Can social media bring down our entire banking system?
May 13, 2023

Can social media bring down our entire banking system?

  Let me start by saying, simply, WOW. This article, late last month in MONEY, is downright sc...

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If it seems too good to be true, guess what?
May 04, 2023

If it seems too good to be true, guess what?

  Newly released Federal Trade Commission data shows that consumers reported losing nearly $8....

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How important are marketing promises? Ask the customer you lost.
Apr 18, 2023

How important are marketing promises? Ask the customer you lost.

    Whether you’re a fast-food restaurant, an online retailer, a local financial in...

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It’s almost Earth Day. Market your “greenness!”
Apr 10, 2023

It’s almost Earth Day. Market your “greenness!”

  Earth Day is almost here, a good time to be thinking about what we can all do to help protec...

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Want your content viewed?  Better pay attention to Google.
Jan 20, 2023

Want your content viewed?  Better pay attention to Google.

    SEO, as you know, now plays a more critical role than ever in the marketing content th...

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Don’t let tech take your focus off what really matters.
Jan 09, 2023

Don’t let tech take your focus off what really matters.

If you’re anything like me and try to stay abreast of the latest bank marketing “happeni...

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Post List

  • 8 reasons why banks should go bananas
  • Hyperlocal Marketing: How Community Banks Can Leverage Local
  • The Great Wealth Transfer: A $34 Trillion Opportunity for Community Banks
  • Boost engagement with our holiday observances
  • How to maintain a memorable brand.  And what can happen when you don't.
  • Don't throw the AI-generated baby out with the proverbial bathwater
  • The CFO's dilemma: A make-believe (sort of) scenario
  • 3 ways bank marketers can do more with less
  • FDIC's Part 328: what it means for community banks
  • It’s nothing personal. Or, is it?

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